The QuestionPro Blog: Webinar Archives

March 5, 2008

Webinar : TURF Analysis

TURF (Total Unduplicated Reach & Frequency) analysis is a powerful yet simple tool that can help you determine "optimal" solutions for problems like:

I have a budget for 3 out of 12 marketing ideas. What three should I pick, that will give me maximum reach and help as many stakeholders as possible?
I have 12 features for my product, but only have time to develop 5 of them. Which 5 of them should I pick?
I have a matrix question that asks users to rate satisfaction on a series of items -- I would like to pick 3 out of the 10 to "focus" on -- Which 3 should I pick?

This webinar will be shorter and focus only on TURF analysis -- the kinds of question types you need to use for TURF an how to actually interpret the result.

I'll be presenting this Webinar on Thursday April 3rd, 11 AM. The Webinar is free and anyone (including non-customers) can attend.

Click Here to Register

If there a specific area's (within TURF) that you'd like covered please email me at :

blog [at] surveyanalytics [dot] com

I'll make sure I incorporate your issues/concerns into the webinar.

If the idea of learning about TURF analysis is not incentive enough, I have three other incentives for you to come to the webinar:

Every one attending will get a free copy of QuestionPro for Dummies (OK - I know you really don't need to attend the webinar to get the book!)
One random user will get a Free Enterprise QuestionPro License (if you are not an enterprise customer already.)
Three random users will get the Corporate License (for free -- obviously)

NOTE: For the free licenses, support will not be provided - We can give away free software, but not free support!

Posted by Vivek Bhaskaran on March 5, 2008 10:10 PM | Permalink | Comments (0) | TrackBacks (0)

February 7, 2008

Thursday, March 6th 11AM PST : Webinar

Rob Hoehn will be hosting the next webinar on Thursday, March 6, 2008 11:00 AM - 12:00 PM PST

Click Here to Register

OK, I know we've been slacking on the webinar front -- We've not had a webinar in a long time. Fortunately Rob Hoehn has stepped in and decided to take charge of the webinar operation.

I hope this not another false start. Here is the RSS Feed for the webinars and when they'll be held. Note this feed is a subset of the larger blog feed only displaying the upcoming webinars.

If you are not into RSS/Feeds, you can subscribe to the QuestionPro Blog Email Update, here: