Last week, we looked into how surveys could help with online reputation management. It seems pretty straight-forward: if you proactively ask your customers about their experience, they are likely to tell you about their positive and negative experiences first before going to social media to tell their friends about it first.
One of the first questions I wonder when I’m looking at survey results is: who was the audience? The second question: how large was the sample surveyed? Both of these are critical when looking at survey data and making inferences based on that data. You might have the best survey in the world, but if you didn’t get enough responses, you can’t generalize the answers to your audience.
This round of updates, we have 10 enhancements we released in QuestionPro. We have a few new question types, some re-arranging, some re-naming, and some updates to the question types to make them easier to use.
Happy Friday everyone! Here are a five stories from this week that either made us think deeper, laugh harder or pause everything to share with a neighbor. We hope you enjoy the stories – AND your weekend!
An online survey can provide valuable information about your customers, clients or potential market. Surveys help save time and dollars while also helping you make smarter decisions because you have data to sort and search for answers.
It seems simple enough: offer a survey incentive and you’ll RAKE IN THE RESPONSES! And while offering a reward certainly can increase your response rate, there are still a number of pitfalls to avoid in order to ensure your rewards budget is well-spent.