How to Find Clients You Don’t Even Know Could Use Your Services

needle haystack

I know the title of this article sounds crazy, but I was actually asked this question — how do you find clients that YOU don’t event know could use your services.  We often assume that we know who can use our products or services, but anyone who has been in business long enough will tell you that some of your best clients just plain surprise you.

Posted in Best Practice

Introducing: Tango Card rewards!

TC Card Big-revise

Rewards: they can increase your response rates and increase a feeling of good will between you and your respondents. If you’ve used QuestionPro’s integrated rewards system before, you know it makes rewarding respondents easy. We’re happy to announce a new member of the gift card family: Tango Cards!

Posted in Best Practice, customer research, New Feature

#FridayFive: Stories From Around the Web


Secret sauce for relationships and market research marketing; location-based research not just hype[rlocal]; disruptors actually disrupting; only ask if you are really asking; and STOP SCARING AWAY YOUR CUSTOMERS! Yep – that’s today’s #FridayFive.

Posted in Market Info/News

How to Tweak Your Brand in a Day


Tweaking a brand is essential to help with standing out among competitions while also redefining a company and the products or services it represents. When you are in need of tweaking your brand in a day, there are a few methods to go about doing so that can help your company to stand out whether you are promoting a local company or an internationally-based eCommerce store online. Implementing a few unique marketing ideas and refreshments for your brand is a way to take any company to the next level of success regardless of the industry or niche you are focusing

Posted in Branding

WEBINAR: Hyperlocal Surveys. Right here. Right Now.


You’ve seen it here on the blog. You’ll see it next time you login to QuestionPro. You got an email about it this week. So why are we still pushing next week’s webinar? Because this is a big one. As we all know, disruptions to market research have been accelerating. What was once thought of almost as a good ol’ boy network of old school market researchers, certifications and tradeshows, is now a-buzz with discussions on mobile, apps, emerging best practices, ‘the future of MR’ and the likes. For those who are conducting market research part-time (smallbiz owners who gather

Posted in New Feature, QuestionPro, Webinar

Top 10 Question Types to Use for Mobile Surveys


More and more in the world of market research, we are seeing an increasing trend for respondents to take surveys via their mobile devices. Data from the Pew Research Center shows that as of January 2014, 58% of American adults owned a smart phone and 42% of American adults owned a tablet computer. So, if more people are owning mobile devices, and more people are taking surveys on mobile devices, what question types would make for the best experience on a mobile device? I’m so glad you asked!

Posted in Best Practice, QuestionPro

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